Digital Campaign Manager / Digital Marketing Specialist

A seasoned Growth Marketing and Paid Media Strategist with over five years of experience managing more than $15 million in annual media spend for global consumer brands. Specialising in full-funnel acquisition strategies, media planning, and creative testing frameworks. They have a proven track record of driving profitable customer growth across diverse channels, including Meta, TikTok, Google Ads, and Snapchat.

Their experience spans e-commerce, subscription models, and lead generation, with a consistent ability to optimise budgets, reduce cost-per-acquisition (CPA), and deliver strong return on ad spend (ROAS).

Their professional toolkit is highly technical, encompassing advanced reporting and attribution platforms like Triple Whale, Google Analytics 4, and Northbeam's NC Attribution, alongside certifications in Meta Media Planning and Google Search Ads. Adept at managing cross-functional initiatives.

Available for remote freelance, contract and permanent roles.